| Escort business management, Finances, For escorts, Marketing
In order to be a successful escort one must attract clients and book encounters with them. In turn, to be able to book encounters, an escort must have a consistent and reliable booking method he or she uses with clients. Many clients don’t end up booking with their first choice of escorts because they’ve have trouble reaching the escort.
Clients often have unreal expectations of escorts. They envision you waiting all day, every day, for their all-important phone call. They don’t anticipate that you have business to tend to (marketing, website design, client communications and accounting details), let alone that you might have a life like the rest of us, with grocery shopping, gym sessions, visits to the bank, etc.
They expect immediate replies to every request whenever they want to talk to you be it over the phone, email or text. In the best case scenario, they will want their date immediately, too.
It doesn’t work that way. It’s essential for you to make it prominent in your directory profile or on your website how you preferred to be contacted and when you are available for communication. By giving clients this information, you are helping to establish realistic expectations of you, which will help tremendously when time for the encounter actually arrives.
In order to set consistent booking methods, you must first determine which type of communication you like best and would prefer that clients use to contact you. Many escorts exclusively use phone calls as a method to book appointments with clients. They feel that by speaking with a prospective client it helps them to weed out timewasters and creeps, along with speeding up the booking process. However, some escorts choose to only use text messages or emails.
Determine when you want to communicate with clients. Unless you want to be glued to your phone or laptop 24/7, setting up a communication schedule will help you communicate with clients efficiently. If you don’t set up a scheduled time to communicate with clients, you may feel that you must instantly reply to every message or phone call you receive. If you have set aside a specific time daily to communicate with clients, any messages or phone calls can be returned during that time, which saves you from feeling tied to your e-gadgets all the time. You can choose the time that is most convenient for you. For instance, if you have children, choose a time for when they are at school or after they’ve gone to bed for the night. Maybe you want to only communicate with clients first thing in the morning, or the last thing in the evening. Regardless, set up a schedule for communication.
Inform your clients when you are available to communicate with them. Give them specific times. For instance, indicate in your profile that: “I am available to communicate with you daily from 11 a.m. to 1 p.m.” List any times that work for you. If it’s different times on different days, list that information, too. However, try to avoid getting too complicated. Overcomplicating things can deter clients from attempting to get in touch with you. Simple directions work best:
Call me on weekdays from 8 a.m. to noon to book appointments. Thank you!
By informing clients, you are helping them to establish expectations that you can meet, which promises to make the entire process that much more rewarding and easy.
In addition to informing your clients when to communicate with you, tell them how. If you only communicate by phone calls, tell them that explicitly in your profile information. Indicate if you prefer emails or text messages. Some escorts even request that clients be discreet and refrain from using crass or sexually-charged language in their messages or communications.
Avoid encouraging your clients to communicate with you in ways other than how you prefer to be contacted. Don’t reward a client for texting you by texting him back, when you have specifically requested to be called. Respond to voicemails with text messages, if you prefer to text with clients initially. Many escorts use texting or email templates that reply to clients in such a way that encourages them to call them in order to ask more questions or book encounters. If you allow a client to continue to contact you by texting when you’ve requested phone calls, that’s all he will ever do. Stand your ground about how you prefer to be contacted.
Clients are teachable and learn easily… especially if they want to spend time with you.